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Brand Resources

Bodrum Solutions brand guidelines

Official logo files, colours and basic usage rules for partners, suppliers and press. Please use the files on this page rather than recreating the logo.

Download brand package ZIP · 1.8 MB Brand guidelines (PDF) PDF · 598 KB

Version 1.0 · October 2026

01

Identity

The identity consists of two parts: a symbol and the wordmark “bodrum.solutions”. Together, stacked vertically, they form the primary logo. The symbol alone is the secondary asset for small and square formats.

Primary logoSymbol centred above the wordmark. Use this version wherever there is room.
SymbolFor favicons, app icons, avatars, product labels and other square or very small formats.
WordmarkFor narrow horizontal spaces such as website headers and document footers.

02

Logo versions

Black and white are the primary colours of the logo. Choose the version with the strongest contrast against its background.

Positive Default. On white, light and photographic backgrounds with enough contrast. SVGPDFPNG
Reversed On black, dark and green surfaces. SVGPDFPNG
On Brand Sage Black logo on Brand Sage for applications and branded surfaces. SVGPNG
Single colour Pure black for one-colour print, products, equipment and laser marking. SVGPDFPNG

03

Clear space & minimum size

Keep a clear area around the logo equal to the height of the wordmark (x). Nothing else — text, edges or other graphics — should enter this area.

xxxxx
x = wordmark height

Proposed values

Primary logo, digitalminimum 120 px wide
Primary logo, printminimum 30 mm wide
Symbol, digitalminimum 16 px high
Symbol, printminimum 6 mm high
Wordmark, digitalminimum 140 px wide

Clear space and minimum sizes below are proposals derived from the logo’s proportions and are pending approval.

04

Symbol

The symbol can be used on its own once the brand has been introduced, or where space is square or very small.

  • Favicon and app icon
  • Social media avatar
  • Product and equipment labels
  • Laser marking and embossing
  • Stamps and seals

On a Brand Sage background the light symbol has low contrast (2.3:1). For accessibility-critical uses prefer the black symbol on sage or the white symbol on black.

05

Colour

A restrained palette: black and white carry the identity, Brand Sage is used for applications and surfaces, Sand for supporting backgrounds.

Brand colours · Support colour

Brand Black

Logo, text, primary surfaces

HEX
RGB
CMYK*

Brand White

Backgrounds, reversed logo

HEX
RGB
CMYK*

Brand Sage

Applications, surfaces, accents

HEX
RGB
CMYK*

Sand

Supporting backgrounds

HEX
RGB
CMYK*

Select a value to copy it. *CMYK values are approximate conversions. Confirm with your printer using a physical proof.

Neutral scale Proposed for interfaces and documents.

  1. 0
  2. 50
  3. 100
  4. 200
  5. 300
  6. 400
  7. 500
  8. 600
  9. 700
  10. 800
  11. 900
  12. 950

Interface states Proposed for product interfaces only. Not part of the logo.

  • Success
  • Warning
  • Danger
  • Info

Contrast

ForegroundBackgroundRatioWCAG 2.2
Brand BlackBrand White18.82:1AAAAa
Brand BlackBrand Sage8.11:1AAAAa
Brand WhiteBrand Sage2.32:1FailAa
Brand SageBrand White2.32:1FailAa
Brand WhiteBrand Black18.82:1AAAAa
Brand SageBrand Black8.11:1AAAAa
Neutral 700Brand White7.18:1AAAAa
Neutral 600Brand White5.19:1AAAa
Neutral 500Brand White3.32:1AA large / UIAa
Neutral 400Brand Black9.46:1AAAAa
Brand BlackSand13.53:1AAAAa
SuccessBrand White5.84:1AAAa
WarningBrand White5.67:1AAAa
DangerBrand White6.28:1AAAa
InfoBrand White6.78:1AAAa

06

Typography

Manrope for headings, Inter for running text. Both are open-source (SIL Open Font License).

Headings · Manrope 600

One Place. Every Solution.

Aa Bb Cc Çç Ğğ İı Öö Şş Üü 0123456789

Text · Inter 400 / 600

From engineering and technology to property and lifestyle, we bring expertise, people and solutions together.

Aa Bb Cc Çç Ğğ İı Öö Şş Üü 0123456789

displayManrope 600 · clamp(40px, 5.4vw, 76px) / 1.02 · -0.035em
h2Manrope 600 · clamp(30px, 3.3vw, 46px) / 1.08 · -0.028em
h3Manrope 600 · clamp(22px, 1.9vw, 27px) / 1.2 · -0.018em
h4Manrope 600 · 19px / 1.3 · -0.01em
leadInter 400 · clamp(18px, 1.35vw, 20px) / 1.55
bodyInter 400 · 17px / 1.65
smallInter 400 · 14.5px / 1.55
captionInter 500 · 12–13px / 1.4
labelInter 600 · 12.5px / 1.4 · 0.14em · uppercase

The typeface of the wordmark is not confirmed. The closest match is Manrope; the wordmark is artwork and must never be retyped — always use the supplied files.

07

Usage

Do

  • Use the supplied files without changes
  • Keep the clear space around the logo
  • Use black on light, white on dark backgrounds
  • Use the symbol alone only in square or small formats

Don’t

Stretch, squash or rotate the logo
Change the logo colours or add gradients
Add shadows, outlines or other effects
Rearrange the symbol and wordmark
Add taglines or descriptors to the logo
Place the logo on busy, low-contrast images

08

Downloads

Vector files (SVG, PDF) for print and design work, PNG and WebP for screens.

Complete brand packageLogos, symbol, icons, colour tokens, guidelines and README. ZIP · 1.8 MB
AssetFormats
Primary logoSVG9 KBPDF8 KBPNG87 KB
Primary logo, reversedSVG9 KBPDF8 KBPNG90 KB
Single colourSVG9 KBPDF8 KB
SymbolSVG1 KBPDF2 KBPNG52 KB
Symbol, reversedSVG1 KBPNG52 KB
WordmarkSVG8 KBSVG reversed8 KB
App iconPNG 51217 KBFavicon SVG1 KB
Colour tokensJSON7 KBCSS2 KB
Brand guidelines (PDF)PDF598 KB

09

Questions about the brand?

For approvals, other formats or co-branding requests, write to us.

contact@bodrum.solutions

Open items

  • The typeface of the wordmark is not confirmed.
  • Clear space and minimum sizes are proposals pending approval.
  • Neutral and interface colours are proposals.